Asst. Brand Manager – Marketing

Responsibilities

• Brand
  – Execute brand strategy including marketing branded content communication
  – Maintain brand awareness across all targeting communities
• Campaign Management
  – Create digital marketing campaign based on given objectives
  – Develop campaign action plan and timeline to achieve KPI
  – Monitor campaign and perform ad and campaign optimization with marketing team or agency
  – Control campaign budget effectively
• Sales Channels (Modern trades and E-commerce)
  – Ensure that all promotions are aligned and effectively managed
  – Create brand POSM & visibility to drive sales
  – Assist marketing manager as assigned

Qualifications

• Bachelor degree in Marketing Communication or equivalent
• Have at least 2 years experiences with FMCG
• Experience in digital advertising agency is a plus
• Able to effectively manage projects and digital campaigns
• Keen in brand communications and online marketing activities